addDuo

Packages

You pay only for what you choose to buy: impressions (CPM), clicks (CPC) or actions (CPA). No setup fees. Publishers receive 70% of every charge.

Starter

Small and first-time advertisers

From US$20

  • CPM or CPC, prepaid wallet
  • Geo, device and category targeting
  • Standard formats
  • Community support

Start with Starter

Growth

Established businesses and agencies

From US$200 / campaign

  • CPM, CPC or CPA
  • Frequency capping
  • Priority delivery tier
  • Priority creative review

Choose Growth

Managed

Large local and international brands

From US$1,000 / campaign

  • Guaranteed delivery
  • Custom deals and invoicing
  • Brand-safety controls
  • Dedicated account manager

Contact sales

CPM

Cost per thousand impressions. You pay for reach: each valid rendered impression costs your bid ÷ 1,000.

CPC

Cost per click. Only valid clicks are billed: repeated, too-fast and bot clicks are filtered first.

CPA

Cost per action. You send a server postback when a visitor converts within 30 days of their click.

Programmatic buyers (DSPs) can bid on addDuo inventory over OpenRTB 2.6. Contact adops@addduo.devlk.com. Upgrading from Starter to Growth is done by our team on request.